Diversification is Key for Pepper Viner Homes

Tucson Builder Opens Remodeling, Renovation and Restoration Division

HBResource.com

by: Patricia Dunham

Being nimble and flexible is playing a big role in how homebuilders can endure or, even, prosper in today’s housing market. Pepper Viner Homes, a three-time Southern Arizona Home Builder of the Year, is using diversification as the key to making changes that will keep them profitable in both the short and long term. Most recently, they have announced the opening of a remodeling, renovation and restoration division. “The current climate for new home construction has been an impetus for many homebuilders, including Pepper Viner Homes, to move in different directions,” says Bill Viner, CEO. “While our industry has taken a tremendous hit, we all may emerge as stronger and more multifaceted companies.”

Pepper Viner Homes sought an existing remodeling company with a strong reputation and customer referral base to partner with in creating a remodeling division. Native Tucson Builders had been active in the Southern Arizona market for seven years before becoming a division of Pepper Viner Homes. The new partnership increases the services both companies can offer to their individual clients and creates a strong, new face for remodeling work throughout Southern Arizona.

Pepper Viner Homes is also currently working on two other projects outside of their own new home communities. “In addition to adding our new remodeling division, Pepper Viner Homes has sought other business partners,” Viner says. “We are currently working with local Tucson nonprofit agencies on a contract to build sustainable, green, low-income housing and we are also building single-family homes on the campus of one of Southern Arizona’s best known retirement campuses: La Posada in Green Valley. The Green Valley project is a first for both of us. It’s the first time the retirement community has offered single-family homes on a long-term lease as part of their continuum of care, and it marked our first venture in building a community other than our own.”

The partnership with Native Tucson Builders is a win-win situation for both companies. “Over the years, we have had many requests to undertake remodeling and renovation for our home buyers,” says Viner, “With our new partnership, we will be able to fulfill those requests and offer the highest standards of remodeling, renovation and restoration construction to every homeowner, whether or not they live in a Pepper Viner home. The excellent reputation of Native Tucson Builders and their strong client network gives us an outstanding foundation for this new venture.” The new partnership will retain the Native Tucson Builders’ name, and owner Grant Lovallo will head this new Pepper Viner Division.

Native Tucson Builders has offered complete remodeling, renovation and restoration services for the past seven years. “This company is an excellent fit for us,” Viner says. “They ascribe to the same high standards as Pepper Viner Homes. In fact, their company roots come from Grant’s grandfather, who was a master carpenter.”

Pepper Viner Homes is one of 1.5 percent of builders nationwide to meet the exacting standards of the Builder’s Challenge, building production homes that offer energy savings of 50 percent or more over homes built to standard code. “We are very excited to offer our clients the possibilities to include high performance, energy-saving features in their construction,” says Lovallo. “Pepper Viner is a leader in green building and brings a wealth of knowledge regarding building science and energy conservation to the table. By pooling our strengths, we will be able to offer our clients more options as they undertake remodeling their homes.”

Viner feels that the remodeling division is opening at an optimum time. “Homeowners are realizing that it’s a good time to invest in their homes. Interest rates and construction costs are both at historic lows,” he says. “Currently, selling a home often means taking a loss, but remodeling builds for the future. It gives the home buyer the home they want now, and when the market turns around — and it will — they will have created additional equity in their homes.”

© 2011 Mino Media LLC

By |April 14th, 2011|News|Comments Off on Diversification is Key for Pepper Viner Homes